In mobile marketing, The SEMA Advantage means world-leading mobile marketing technology in partnership with Eagle Eye. Based out of the UK, Eagle Eye works with the likes of Tesco and Marks & Spencer on their mobile loyalty programs and are experts in mobile voucher issue and redemption technology.

SEMA exclusively offers Eagle Eye technology in Australia to engage your customers on their mobiles

We’ll work with you to create and deliver innovative mobile marketing programs that will drive engagement and provide a point of difference from your competitors. The Eagle Eye technology enables brands to position mobile marketing at the heart of their marketing mix, rather than as an add-on or afterthought.

Mobile messaging can provide:

  • Digital passes, vouchers and coupons with exclusive, targeted offers
  • A customer service tool to confirm bookings, sales, appointments, etc.
  • An activation tool to motivate sales or drive traffic to a store.
  • Digital barcodes to allow access to an event.

Your customers can redeem their digital vouchers via the media most suitable to them – scan or present their mobile phones in store or at an event, or go online and use a unique promotion code. Regardless of the way your customers engage with your brand, you can track their behaviour and revise your marketing activity to improve your results.

This is how you find out what really makes your customers respond…and what doesn’t

Our tracking tools keep you informed of who has accessed their messages, so you can easily manage follow-up and fulfilment. You can access redemption data in real-time, test your offers and make adjustments accordingly. This means you can see your results coming in as if you were personally serving every customer, so you can make changes to boost response as you go.

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I would just like to pass on our gratitude to SEMA Vic and NSW for the achievement of getting our carbon dm campaign out the door on time with minimal issues.

Origin Energy - Customer Fulfilment Manager

In consultation with SEMA, the newsletter was revolutionalised into a highly personalised, targeted eNewsletter with an equally personalised print alternative (to fulfil bounce backs and for customers who express a preference to receive a printed newsletter).


We would recommend SEMA to businesses looking to work with a team of dedicated professionals who understand what your needs are and how to translate that understanding into the deliverables you desire. SEMA offer a consultative relationship over a vendor-customer based model and provide expertise in alternative solutions that you may not have thought of (you don’t know what you don’t know).

Lumo Energy - Elenore Lannigan, Fulfilment Manager

During a high profile crisis response project involving a global brand, the logistical challenges of communicating with customers became apparent during a fast-paced, uncertain environment and legally sensitive corporate crisis. We engaged SEMA to assist in a rapid response campaign that involved printing, collating and sending high-quality communications and fragile packages to customers. Their professionalism in managing this difficult project was second-to-none.

Go Crisis Management - Elmarie Marais

We have worked with SEMA for many years across a wide range of mailings; from stylised campaign DMs to BAU communications. What really makes them stand out is the level of service they provide and their advanced knowledge of data. The people genuinely care about their clients and the quality of work, and they’re always responsive and highly professional. Our data is complex; requiring sophisticated programming and SEMA have been consistent in providing clear and accurate DM communications for our donors/customers.

Charity organisation

I have always found SEMA staff helpful and very efficient. Having several thousand files on site with SEMA means that in emergency situations it necessitates a request for file to be scanned urgently. They respond quickly and regularly exceed my expectations. Similarly whenever we query any scanned documents they are very responsive to investigate and provide us answers and or solutions. I can recommend their services and would be more than happy to talk to any prospective clients.

Mackay Regional Council - Chris Wilesmith - Mackay Regional Council

The Examinations team had a very positive experience working with SEMA. The customer service provided and knowledge of printing was of a very high standard. I personally enjoyed working with the SEMA team. I would recommend SEMA to other universities if they were to approach you for examination printing.

ACU - Nik Linnell – National Manager TE&R, Student Administrative Services

SEMA is your only logical choice to handle
these crucial tasks

With over three decades of experience behind us, our history of excellence makes SEMA the obvious choice. At SEMA we constantly strive to deliver better results for our clients, such as:

How profitable could a little intelligent mobile marketing be for your business? Get a free consultation to find out!

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